Laurent Poujol gets teams, rooms and boards moving.
Speaker, author, entrepreneur. Expert in transformation and sales excellence, on stage and in the field since 1989.
Invite Laurent
A room, a microphone, a true story.
Rooms that move, teams that progress, leaders who decide.
The talks
All talks
Master the Art of Transformation
A transformation never stops. Whoever leads it has to move faster than it does.
The Pain Is the Value
Customers do not buy your solution. They buy the end of their pain. Dig into it, and the price will follow.
The Courage of Leadership
Being clear is being kind. It is also being brave.
The book
ZLAM · 1989
Late August 1989, a first job as an apprentice in a shop. Thirty-seven years and more than eighty countries later, Laurent wrote the book of that journey: a story, and a lesson in every chapter. The manuscript is with publishers.
Be the first to knowVery different fields, one craft
- Pharma
- Energy
- Luxury
- Retail
- Private banking
- Healthcare
- Automotive
- HR services
- Industry
Three formats
All formatsKeynote
90 minutes for a full room
Half-day
The talk, then the practice
Masterclass
One day, 70% practice
A first job as an apprentice in a shop, late August 1989. Thirty-seven years later: sales teams rebuilt, academies created, executive committees led to decide.
- In the field
- 37 years
- Countries
- 80+
- People trained
- 1,500
- Book
- ZLAM · 1989
He talks about what he did and what he saw.
Thirty-seven years in the field, fifteen of them as a trainer and coach: Laurent brings practical sense and a taste for passing things on to the stage. Based between France and Switzerland, he runs BOLD30 and wrote the book ZLAM · 1989.
Talk about your eventThe company
Day to day, Laurent runs BOLD30.
BOLD30 supports commercial transformations and the development of leaders and managers, in France, Switzerland and Europe. Three practices, one promise.
Discover BOLD30Advisory
We move what matters, fast.
Development
Train, don't tell.
Academy
Scale the human craft.